February 17th post

Thirteen Ways of Looking at a Typeface

1. Because it works.
2. Because you like its history.
3. Because you like its name.
4. Because of who designed it.
5. Because it was there.
6. Because they made you.
7. Because it reminds you of something.
8. Because it's beautiful.
9. Because it's ugly.
10. Because it's boring.
11. Because it's special.
12. Because you believe in it.
13. Because you can't not.


Steven Doyle--
Steven is a graphic wordsmith. He plays with words to the point where they become "separate to their meanings". I think that the pictures of what he has done were cool. It seems like he makes the familiar strange and the strange familiar.